Privacy Policy

At Soft Yoga Wear, your privacy is of paramount importance to us. We are committed to protecting your personal information and ensuring a secure shopping experience for all our customers. This Privacy Policy outlines how we collect, use, and safeguard your data when you visit or make a purchase from softyogawear.com. By using our website, you consent to the data practices described in this policy.

Information We Collect

We collect information from you when you register on our site, place an order, subscribe to our newsletter, or fill out a form. The types of personal information we may collect include:

  • Identity Information: Your name, username, or similar identifier.
  • Contact Information: Your billing and shipping address, and other contact details provided during checkout.
  • Financial Information: Payment card details and transaction history. Please note that we do not store your full credit card information on our servers. All payment transactions are processed through a secure, PCI-compliant gateway provider.
  • Technical Data: Your IP address, browser type and version, time zone setting, browser plug-in types, operating system, and platform.
  • Usage Data: Information about how you use our website, products, and services, including your browsing history and search queries.

How We Use Your Information

We use the information we collect for a variety of purposes to provide and improve our service to you:

  1. To Process Transactions: Your information helps us to more effectively respond to your customer service requests and support needs, and to complete your purchase.
  2. To Personalize Your Experience: We use your data to tailor your experience on softyogawear.com, showing you products and offers that are most relevant to you.
  3. To Improve Our Website: We continually strive to improve our website offerings based on the information and feedback we receive from you.
  4. To Send Periodic Emails: The email address you provide for order processing may be used to send you information and updates pertaining to your order, in addition to receiving occasional company news, updates, and related product or service information.
  5. To Prevent Fraud: We analyze data to identify and prevent fraudulent transactions and other illegal activities.

How We Protect Your Information

We implement a variety of security measures to maintain the safety of your personal information. Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems and are required to keep the information confidential.

When you place orders or access your personal information, we offer the use of a secure server. All sensitive/credit information you supply is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our payment gateway provider’s database. This ensures that your financial data is protected from unauthorized access, use, or disclosure.

Sharing Your Information

We value your trust and do not sell, trade, or otherwise transfer your personally identifiable information to outside parties. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential.

We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others’ rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.

Use of Cookies

Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your Web browser (if you allow) that enables the sites or service providers’ systems to recognize your browser and capture and remember certain information.

We use cookies to:

  • Understand and save user’s preferences for future visits.
  • Keep track of advertisements.
  • Compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies via your browser settings. However, if you disable cookies, some parts of our site may not function properly.

Third-Party Links

Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We, therefore, have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

Your Consent

By using our site, you consent to our website’s Privacy Policy. We reserve the right to update or change our Privacy Policy at any time, and you should check this Privacy Policy periodically. Your continued use of the service after we post any modifications to the Privacy Policy on this page will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy.